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Version: V12

Understanding Media Analytics

VIDIZMO allows you to analyze usage of your uploaded content on a continuous basis. Analytics are generated for every media file uploaded, helping users assess performance from various perspectives.

Time Frame Selection

Analytics can be filtered by duration:

  • Last or current week
  • Last or current month
  • Last or current year
  • Custom date range

Media Statistics

VIDIZMO tracks the following metrics for each media:

  • Impressions - Total number of times users accessed the media's playback page (player loaded)
  • Views - Total number of views for the media. Multiple views can come from a single viewer.
  • Completions - Total number of times viewers completely watched the media. The completion threshold can be configured in media settings during upload.
  • Shares - Number of times the media was shared
  • Likes - Number of likes received
  • Comments - Total number of approved comments displayed on the playback page

User Activity Summary

Displays individual user engagement with the selected media:

  • User Name - Name of the user
  • Media Progress - Percentage of media watched by the user
  • Impressions - Number of times the user accessed the playback page
  • Views - Number of views by this user
  • Completions - Number of times the user completely watched the media
  • Interaction - User engagement metrics:
    • Downloads
    • Shares
    • Likes
    • Favorites
    • Comments
  • Time Played - Total time the user played the media
  • Last Access Date/Time - Timestamp of the user's last access

Graphical representation of impressions, views, completions, and time played over the selected time period. Displays trends as a line chart with data points for each day/week/month.

Top Devices

Bar chart showing media consumption by device type:

  • Desktop
  • Mobile
  • Tablet

Each device category displays impressions, views, completions, and time played.

Top Browsers

Pie chart showing media playback distribution across web browsers. Use the dropdown to filter by:

  • Impressions
  • Views
  • Completions
  • Time played

Embeds

Bar chart showing external websites where the media has been embedded. Allows assessment of video presence across different platforms, including:

  • Site URL
  • View count per site
  • Last playback timestamp

Demographics

Geographic heat map showing the intensity of media consumption by location. Filter by:

  • Impressions
  • Views
  • Completions
  • Time played

Data can be viewed by country, city, or specific location.

Video Heat Map

Timeline-based heat map showing viewer engagement throughout the video duration:

  • Video divided into segments
  • Color intensity indicates view count (darker = more views)
  • Identifies which parts of the video were most watched
  • Helps assess content engagement and viewer drop-off points

View Options

All analytics support:

  • Graph view - Visual representation (charts, heat maps)
  • Table view - Tabular data format
  • CSV export - Download data for external analysis

See Also